Imagine how your life could be enhanced with a little inspiration, a bit of pertinent information, a few tips on how to handle issues and having the opportunity to network and share stories with like-minded women!
Beverly Beuermann-King
Mental Health and Resiliency Expert, R ‘n’ B Consulting Corp – Work Smart Live Smart, Little Britain, ON
Plenary Speaker
Presentation title • Rooted in Respect: Strategies to End Gossip and Grow Trust
We’ve all seen how fast gossip can spread—and how much damage it can do to trust and teamwork. In this down-to-earth session, we’ll talk about why gossip happens, how to stop it in its tracks, and what strong, respectful leadership looks like.
Workshop Speaker
Workshop title • 7 Ways To Beat Burnout: Without Quitting Your Job
Are you feeling constantly hustling, overwhelmed, exhausted, yet unsure how to break the cycle, without sacrificing your career? Burnout doesn’t just zap your energy—it’s like carrying an ever-growing backpack of stress that weighs you down and makes every step harder. Constant pressure can lead to mental exhaustion, health challenges, and strained relationships—but dropping everything isn’t the only solution.
Workshop Speaker
Session title • Stop Letting That Difficult Person Ruin Your Day: Effectively Handle Negative and Difficult People For Better Productivity and Less Drama
Are you constantly drained by difficult individuals in your workplace? Do challenging personalities derail your day, leaving you frustrated and overwhelmed? It’s time to take action and reclaim your energy and productivity.
With an impressive track record spanning over 25 years, Beverly has been guiding individuals and organizations toward mastering their reactions to stress, cultivating resilience, and achieving thriving, successful lives through her innovative S-O-S Principle™.
As the driving force behind WorkSmartLiveSmart.com since 1995, Beverly has been at the forefront of transforming teams across diverse industries, including healthcare, education, government agencies, finance, and not-for-profit sectors, from overwhelmed to resilient powerhouses. Her presentations, rooted in extensive research and drawing from her background in psychology, sociology, management, and adult education, are both enlightening and inspirational, offering audiences the precise strategies needed to improve mental health, tackle workplace challenges, and amplify overall life satisfaction.
Beverly’s influence extends far beyond her captivating speaking engagements. She is a prolific author, esteemed podcaster, and a sought-after media and brand spokesperson, gracing over 500 television and radio shows. Recognized as one of the esteemed Certified Speaking Professionals, a distinction held by less than 70 Canadians, she has also made history as the inaugural Certified Virtual Presenter through eSpeakers and Power Women WorldWide. And currently, Beverly is the National President of the Canadian Association of Professional Speakers. Prepare to be captivated as Beverly empowers you to conquer stress, cultivate resilience, and unlock the secrets to a healthier, more fulfilling life.
Dianne Finstad
Moderator/Program Host, Red Deer County, AB
Master of Ceremonies
Dianne Finstad used her ranch roots to build what’s become a long communications career in television, radio and writing, specializing in agriculture and rodeo coverage. She’s based in the Red Deer area. Along with MC’ing events and conferences, Dianne also does some announcing at places like the Ponoka and Calgary Stampede’s, as well as reporting from the Canadian Finals Rodeo. Always, she delights in interviewing people and sharing their stories. Dianne enjoys activities like golf and skiing, keeping the faith at church, and is proud to have been a part of Advancing Women in Agriculture since almost right from its start!
Sydney Mohr
Digital Communications & Events Specialist, FoodGrads, Waterloo, ON
Workshop Speaker
Workshop title • Level Up Your Connections: Tips to Networking
“Level Up Your Connections: Tips to Networking” explores why networking is essential for career growth and how to build meaningful professional relationships. This session covers practical strategies, digital tools like LinkedIn, and exercises to help you confidently connect and thrive in your industry.
Sydney Mohr works as the Marketing Communications & PR Specialist for FoodGrads. She graduated from the Bachelor of Public Relations program at Conestoga College in 2023. Sydney is passionate about creating meaningful connections through digital media and event management. Her dedication to fostering growth within the agricultural and food industries drives her to continually innovate and inspire others in the field.
Ashley Nicholls
Founder, DiSC Facilitator, REACH Agriculture Strategies, Foothills, AB
Workshop Speaker
Workshop title • “Not That Gate, The Other Gate!” – Adapting Communication To Different Personality Styles in Agriculture
This sessions explores how personality styles influence the way we give, receive, and interpret instructions – especially in fast-paced or high-pressure settings. This session will help you recognize communication blind spots and build tools to connect more clearly and effectively with every member of your team.
I am originally from a small farming community in NSW, Australia and now reside in Foothills County. What started as a 3-month summer adventure to live out my cowboy dream turned into 14 years, a wife, a pony named Pineapple and multiple passports. I was not raised in an Ag family, but I was lucky enough to be around, and work with, several mixed farming operations.
I am a passionate advocate for Canadian Agriculture, driven by a deep appreciation for the vital role it plays in our environment and society. My company, REACH Agriculture Strategies, works to cultivate resilient workplace cultures, improve staff retention, and enhance hiring practices. With a progressive approach to leadership and a focus on effective communication, we take our customized programs to help producers get boots on the ground and keep them there.
Kristin J. Pronschinske
CEO, Owner & Founder, LookUp, LLC, River Falls, WI
Plenary Speaker
Presentation title • The Multigenerational Advantage: Communicate, Collaborate, and Lead with Impact
This presentation explores how high-performing leaders harness generational diversity to drive innovation, engagement, and results. Through strategic communication and inclusive leadership practices, I will talk about how to unlock the full potential of multigenerational teams.
Kristin Pronschinske grew up on a dairy farm in Western Wisconsin, where she was deeply involved in the family business. Starting at eight years old, she participated in dairy show rings, showcasing her Holsteins and judging competitions for 4-H and FFA. Kristin attended the University of Wisconsin – River Falls, graduating with a Bachelor of Science in Marketing Communications with an Agricultural Emphasis, a Master of Science in Agricultural Education with an Extension option, and an MBA. She also earned a Master of Science in Organizational Leadership, specializing in Training and Staff Development, from Colorado State University, where she was recognized as a Distinguished Scholar. Additionally, Kristin holds an International Advanced Leadership certification from the Stockholm School of Economics Executive Education, an International Keynote speaker, and a certified facilitator.
With a passion for people, training, coaching, and strategic business growth, Kristin has spent 20+ years in sales, developing new markets and managing sales teams. She has successfully executed corporate strategies and led international business initiatives, along with coaching and training sales teams and leaders across North America.
Driven by her strong commitment to talent development, Kristin founded LookUp, LLC where she is the CEO and Founder. The firm focuses on executive coaching and consulting, sales training and implementation, leadership development and communication strategies. Kristin also works with clients on professional development coaching.
Residing in River Falls, WI, Kristin is actively engaged in her community. She serves as the Executive Chair for the UW – River Falls College of Agriculture, Food and Environmental Sciences Alumni Board, Vice President of the Board of Directors for Basics for Local Kids and coached the UW – River Falls collegiate sales team. In her free time, Kristin enjoys spending time with her family, traveling, skiing, snowshoeing, motorcycling, golfing, and staying active with her dairy genetics business.
Kim (Derrick) Rozdeba
Author, Rozdeba Brand & Company, Calgary, Alberta
Plenary Speaker
Presentation title • Branding Queens: The Five C’s of Building a Brand
This presentation delves into the branding successes of five visionary branding queens, showcasing how they built their legacies through the Five C’s: Commitment, Construct, Community, Content, and Consistency. It offers actionable insights and tools to create a brand that resonates with customers.
Kim Derrick Rozdeba is a distinguished branding expert with over thirty years of experience elevating Fortune 500 companies to global prominence. A visionary in the field, Kim has contributed to the success of some of the world’s most iconic brands, including Shell, Bayer, Toyota, and major Canadian corporations such as Telus, Petro-Canada, Canadian Airlines, and Moxie’s Restaurants.
Kim’s expertise spans various disciplines, including advertising, marketing, PR, social media, digital, and corporate communications—all vital tools he integrates to foster brand success across multiple industries. His engaging insights are featured globally, appearing on over 30 podcasts, where he captivates audiences with his profound branding wisdom.
Based in Calgary, Alberta, Kim masterfully intertwines his roles as author, mentor, and adventurer, delivering impactful branding strategies that inspire and empower businesses to build formidable brands. His adventurous spirit has led him to exciting experiences, from exploring Europe on a $10-a-day budget as a teenager to leading Fortune 500 companies. Alongside these feats, Kim has carried the Olympic torch and indulges in culinary and wine pursuits. Additionally, he is an avid snowboarder, blogger, and committed mentor to young professionals. Kim’s first book, Branding Queens: Discover Branding Secrets from Twenty Incredible Women Who Built Global Brand Dynasties, received widespread acclaim for introducing the Five C’s of branding. His latest work, LOYALNOMICS™: The Power of Branding, delves deep into the transformative impact of brand loyalty through the Five C’s.
Carole Spicer
Founder and Owner, Spicer Facilitation, Pasadena, Newfoundland and Labrador
Plenary Speaker
Presentation title • Rooted in Resilience: A Journey of Grit, Growth, and Mental Wellness
In this powerful and personal talk, Carole shares her journey to mental wellness, highlighting the challenges and triumphs that shaped her path. She explores the characteristics of grit and offers practical strategies for building resilience, inspiring others to lead with strength, authenticity, and self-awareness.
Workshop Speaker
Workshop title • Excellence in Customer Service: Building a Client-Centered Approach
This workshop explores the core principles of client-centered service, its key characteristics, and how to cultivate a service culture rooted in dignity, fairness, and respect. Whether you’re in frontline service, management, or support roles, this workshop will equip you with the tools to elevate your service delivery and strengthen client satisfaction.
A seasoned professional specializing in facilitation and training services, Carole R. Spicer brings extensive experience across private, public, and community sectors. Carole has honed her expertise in creating dynamic and engaging learning environments.
As a certified master trainer, she excels in tailoring solutions to meet the unique needs of her clients at Spicer Facilitation, empowering individuals, governments, and organizations to achieve their goals collaboratively.
A natural storyteller, Carole draws upon her experiences to connect and build relationships, passionately supporting her family, heritage, and the Toronto Maple Leafs. Residing in Pasadena, Newfoundland and Labrador with her husband Tim, and their cats Patches and Pepper, she serves as Chairperson of the Pasadena Heritage Society – NL Inc. and Secretary of the Pasadena Public Library Board. In her free time, Carole enjoys snowshoeing, reading, swimming, and researching her family tree. With a commitment to continuous growth and a genuine desire to make a positive impact, Carole R. Spicer leads Spicer Facilitation in facilitating success and fostering meaningful connections in all aspects of life.