Dr. Brynn Winegard
Dr. Brynn Winegard, DrBrynn.com, Toronto, Ontario
Presentation Title • Brain Science Secrets for Persuasion & Influence
Presentation Overview: Human brains have natural ‘fault-lines’ that lead to easier persuasion, influence, and compliance. In order to be better at persuading or influencing others, we have to know where these fault-lines are, how the human brain really works, what the predominant domains of threat processing are, and how others are processing our interactions. Dispelling some of the common myths and exciting you with new and neat brain facts, Dr. Brynn excites and energizes audiences by delving into something we all have – a human brain. This keynote will leave you newly informed, inspired, ready to tackle your challenges and take on your aspirations with insights about the neuroscience of persuasion and influence.
You will experience:
- 60-min Interactive, High-Energy Keynote
- Learn the 6 Principles of Persuasion
- Learn the 6 Brain Science Secrets for Influence
- Gain insight for ensuring non-coercive compliance from anyone – the brain-based insights you need to know
- Get new tools for better brain-based persuasion, influence, and compliance
Dr. Brynn Winegard is an award-winning professor, speaker, and writer. Brynn completed her formal education at the Schulich School of Business (MBA, PhD) in business and McMaster University in Neuroscience and Psychology. After over a decade in corporate marketing working for Pfizer Inc., Nestle Inc., and Johnson & Johnson Inc, Brynn has dedicated herself to speaking about ‘Building a Better Business Brain’ to groups, organizations and companies, stemming from her research, which combines neuroscience and management phenomena (‘neuromanagement’). Dr. Winegard retains positions as Faculty at Schulich School of Business’s Executive Education Centre, an Adjunct Professor at Ryerson University, and Executive Faculty in Guelph University’s College of Business and Economics.
Brynn combines real-world experience with frontier research to deliver impactful programming that will be sure to please your audiences and elevate their daily business. Clients include: IEEE, CIBC, BMO, ScotiaBank, Kruger Paper Products, Deloitte, Coca-Cola, Club Coffee, InfraReady Foods, CuBe Plastics, MROO, OASBO, OMERS, USAA, Brystol Myers Squibb, Novartis, Toyota, Canadian Blood Services, among more than 50 notable others.